Who should attend from the Retail Industry:
# Business Heads
# Strategy experts
# CMOs/Marketing Heads
# Head- Operations/planning and merchandising
# Changing landscape of Retail industry in India
# Combating the growth competition from e-commerce industry
# Redefining strategies of Brick & Mortar retailers
# Customer store loyalty and its impact on new strategies
Panel Discussion Snapshot:
A lot has changed over the last few years in the way the consumers used to shop. The retail landscape of the country is changing with every passing day. With the advent of e-commerce players, the competition has also increased for the Brick and Mortar retailers. The kind of funding and discounts that these players are offering, has become a serious issue with the brick and mortar retailers. But B&M retailers are also reinventing themselves by the means of Omni-channel retailing and other innovative methods so they do not lose their relevance in the course of long run.
Panelists comprising of B&M retailers at ETRetail’s Forum would talk and discuss their strategies to stay competitive and to counter the rapid growth of e-commerce in the country’s highly competitive retail landscape. The seminar would also touch upon customer store loyalty, its main drivers specific to culture of country helping the B&M retailers to further sharpen their strategy.